Digital Marketing Director
Role Description The Digital Marketing Director is a part-time, hybrid role based in Dubai, with flexibility for some work-from-home arrangements. This role is responsible for developing and executing the organization’s digital marketing strategy across channels, including social media, email, and web platforms, to grow awareness and engagement.
Day-to-day tasks include creating and managing digital campaigns, optimizing online presence, monitoring performance metrics, and coordinating content that reflects the foundation’s mission.
The Digital Marketing
Director will collaborate with leadership and volunteers to drive lead generation for events and programs, enhance community participation, and support fundraising initiatives through targeted digital efforts. The role also involves staying updated on digital trends, advising on best practices, and ensuring consistent, inclusive messaging across all online touchpoints.Qualifications
- Demonstrated expertise in Digital Strategy and Marketing, with the ability to design and implement integrated campaigns aligned with organizational goals.
- Experience in E-Commerce and Lead Generation to support program enrollment, partnerships, and fundraising initiatives.
- Proficiency in Web Analytics to track performance, interpret data, and optimize digital channels for reach and engagement.
- Strong communication and collaboration skills, with the ability to work effectively in a multicultural, mission-driven environment.
- Prior experience in non-profit, community-building, or women’s empowerment initiatives is highly beneficial.
- Comfort with hybrid work arrangements in Dubai and the capacity to manage projects independently.
- Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent practical experience.